Reed, Joy Eggerichs: - nJoy Eggerichs Reed is the founder of Punchline Agency where she works with authors, speakers, and anyone with an idea who needs direction, encouragement, and tangible action steps.n nPrior to starting Punchline, Joy got her start as a blogger, speaker, and event host speaking to audiences of up to 12k people. She took several years of improv comedy classes to fine tune the skill of active listening and adding levity whether on a stage or with clients.n nJoy is also the author of two books, Get to the Publishing Punchline and Writing with Bernard The Baguette: A Kids (Fun and Silly) Guide to Discover the Joys of Writing.n nShe lives as an American in Paris with her husband Matt and their three kids. Collectively, their family consumes thirty-four percent of the country's croissant production. n