Promoting fashion
59,99 lei
+2,10 lei înapoiSuma de cashback este aproximativă. Suma finală va fi vizibilă la finalizarea achiziției pe site-ul vânzătorului.Preț stabilneschimbat din 24 oct.
24 oct.azi
Descriere
"The marketing and promotion of fashion is entering a fast-moving and challenging phase. This book shows how to appeal to the consumer and communicate the brand message. Advertising campaigns, both offline and online, are discussed, together with the existing and new methods of PR and promotion.
Individual chapters then look at social media, e-commerce and online fashion retail, personal selling and offline fashion retail, direct marketing, fashion shows and sales promotions, plus costing a campaign. These are supported by case studies and interviews with leading professionals."--Publisher's description
Caracteristici
CategorieFashion & Lifestyle > Lifestyle
MagazinAntic Exlibris
Cum primești cashback-ul
Cumperi prin YolozApeși „Cumpără” și finalizezi comanda pe Antic Exlibris.
Confirmat în până la 60 de zileDupă ce trece perioada de retur a magazinului.
Mai multe din Lifestyle la Antic Exlibris
aceeași categorie, același magazin · 3,5% înapoi la toate
Antic Exlibris3,5% înapoiPromoting fashion
59,99 lei
+2,10 lei înapoiSuma de cashback este aproximativă. Suma finală va fi vizibilă la finalizarea achiziției pe site-ul vânzătorului.Preț stabilneschimbat din 24 oct.
24 oct.azi
59,99 lei+2,10 lei înapoi
Descriere
"The marketing and promotion of fashion is entering a fast-moving and challenging phase. This book shows how to appeal to the consumer and communicate the brand message. Advertising campaigns, both offline and online, are discussed, together with the existing and new methods of PR and promotion.
Individual chapters then look at social media, e-commerce and online fashion retail, personal selling and offline fashion retail, direct marketing, fashion shows and sales promotions, plus costing a campaign. These are supported by case studies and interviews with leading professionals."--Publisher's description
Caracteristici
CategorieFashion & Lifestyle > Lifestyle
MagazinAntic Exlibris
Mai multe din Lifestyle la Antic Exlibris
aceeași categorie, același magazin · 3,5% înapoi la toate