A groundbreaking book that boldly claims the key to success in business is not talent, connections, or ideas, but the ability to persuade people to take a chance on potential. 'The most successful people aren't just brilliant - they're backable' DAN PINK, bestselling author of Drive 'Whether you want to get ahead inside a company or build a startup from the ground up, this fascinating book is a must-read.' REID HOFFMAN, co-founder of LinkedIn No one makes it alone. But there's a reason why some people can get investors or bosses to believe in them while others cannot. And that reason has little to do with experience, pedigree or a polished business plan.

Backable people seem to have a hidden quality that inspires others to take action. We often chalk this up to natural talent or charisma . . . either you have 'it' or you don't. After getting rejected by every investor he pitched, Suneel Gupta had a burning question: could 'it' be learned?

Drawing lessons from hundreds of the world's biggest think